Conversational follow-ups — Ask a question, then follow up naturally. “Which one had more calls?” or “is that a lot?” gets an instant answer from the data already on screen — no new query needed.

Smarter entity recognition — Ask AI uses context clues to understand what you mean. Mentions of publishers, campaigns, buyers, and targets are interpreted based on how you phrase the question. When context isn't clear, the AI asks you to clarify.

Human-readable results — Results now show names — campaign names, publisher names, buyer names, organization names — instead of internal IDs.

Accurate conversion rates — Conversion rate queries now calculate against all call attempts, giving you a true performance picture.

Complex query support — Questions that involve combining result sets or multi-step comparisons are now fully supported.

Ask a reporting question, then follow up with “which one had the most?” — instant answer, no new query.

Request conversion rates by buyer or target and get accurate calculations across all call attempts.

Run multi-step comparisons across time periods and get a clean breakdown.